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Art Direction   I  Photography I Production

Caolion Beauty

Caolion, the first natural Korean skincare brand,
was created by a visionary woman who drew inspiration from nature’s wisdom.
AM studio was inspired by the “Minus Beauty” philosophy without chemical and
artificial fragrances product that go well beyond the surface,
visuals that are a visceral reminder of how our bodies are kept alive,
the yin and yang axiom, or how we are inseparably connected to the moon and its natural cycles. 

Creative Direction & set design
Alexandra Mercuri

Photography
Michel Sedan

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Art Direction 

DIGITALY

Sebastian’s Spring/Summer 2014, is inspired by the digital age.

Collaboration with artist duo Warren Du Preez and Nick Thornton Jones for the creation of the print & film campaign, Sebastian Professional.

Art Direction
Alexandra Mercuri

Film
Warren Du Preez
 and Nick Thornton Jones

 
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Creative direction   I  Graphic design

Chanel, Rouge Allure

A press kit for an iconic brand, inspired by the timeless Seagram Building in New York, a distinctive example of the functionalist aesthetic in architecture by the visionary Ludvig Mies van der Rohe. To reflect the purity of purpose and strict lines, the design is academic and strict in form, but just as alluring and sober as the brand it represents. 

Creative Direction
Alexandra Mercuri

Photography
Lazis Hamani

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Creative Direction   I  Branding I Photography  I    Production

Enlite Athens

The visionary eyewear brand finds the backdrop of it’s Spring Summer 17 campaign under the Athenian light.

Simplicity of forms, timeless shapes, contemporary narratives. This is Enlite.


Creative Direction
Alexandra Mercuri  

Photography
Michel Sedan

Production
Am Studio Paris




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Magazine Design I Graphic Design

Collect Magazine

Twice a year this awarded, biannual magazine hits the newsstands, featuring a curated mix of lifestyle, art and culture, as well as the latest news from the famous Dorchester Collection hotels. AM Studio’s inspiration for the design of the layout for every page has been the distinctive Bauhaus architecture: To make it into the magazine, it has to be linear, bold and strikingly simple. 

Magazine Design   
Alexandra Mercuri

Editor
Yaffa Assouline

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collaborations

Prelude to a dream

editions

Sixth Extinction

 

Solitude

 

Ode to Sappho

 

The Athenians

 

Cross Roads & Transitions

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