An extraordinary coastal hotel overlooking the Ionian Sea, nestled among pine-covered hills and cypress trees, Valmar revives the timeless spirit of the Italian Riviera.

AM STUDIO PARIS developed the full communication strategy, logo design, production, and brand system—adaptable across digital platforms, garments, packaging, and products. The logo, featuring intertwined initials crowned by a compass, draws inspiration from the island’s Venetian heritage.

A warm peach-toned palette, echoing the local architecture, sets the tone for Valmar’s retro-chic identity: effortless, sun-washed elegance.